Sorry, there are no offers currently.


Luxury Birthday Ideas in London- VIP Experiences for Groups

Table of Contents

If you are looking for a vibrant city with endless options to celebrate a birthday in style, London is the place to be. But, when you’ve got a big group of friends or family, it can be hard to choose an activity that everyone agrees on. So, we’ve got a roundup of some of the most luxurious and unforgettable birthday celebrations that are bound to keep even the fussiest of guests impressed, so get ready to celebrate in style!

In a rush? Our top 3 choices

For the trill seeker

How to choose the best VIP experience in London for a group

When choosing a birthday celebration that suits a group of people, you will want to consider everyone’s preferences and interests. 

Start by establishing common interests in the group, as well as establishing a budget to suit everyone. From there you can research ideas that might work for you all, as well as read reviews to see how other people have enjoyed their experience. 

London is an accessible location, which is key when organising a group event, but you may also want to look into suitable accommodation (don’t worry, we’ve covered that for you too!) as well as any transport issues, such as train strikes or engineering works. 

Pro tip: Before booking anything, share your ideas with the group to get their feedback and ensure everyone is keen to go ahead. And then, once you get approval, enjoy!

10 Luxury Experiences in London

1. Hire a rooftop

If you are looking for a luxury experience with the wow factor, why not hire one of the many luxury rooftop venues available in London? With rooftops available all across the city, one thing is for certain- you are guaranteed show-stopping views! 

There are various rooftop bar and restaurant spaces for hire, but our personal favourite is at The Ned where you get impressive views over the City of London and St. Paul’s Cathedral and can be catered for by the bespoke events kitchen.  

This secluded space will keep you and your friends tucked away at the most exclusive party right in the middle of the capital for the ultimate VIP experience.

Book here: Enquire at The Ned

2. Afternoon tea

For those wanting something impressive but classic and classy, why not book afternoon tea at one of the capital’s most stylish hotels? Claridge’s offers a quintessentially British, traditional afternoon tea in opulent surroundings with exceptional service and the most precise attention to detail.

Enjoy a selection of classic finger sandwiches, warmed scones with clotted cream and jam, along with hand-crafted pastries. There will also be a choice of loose-leaf teas but if you want a little something extra, you could add on a glass of something special, such as Laurent-Perrier Rosé. 

Book here: Claridges, from £85

3. Gin making

Nothing says VIP quite like your own, personalised bottle of gin and we’ve got the perfect group activity in London that’s just for adults. If you and your friends enjoy exercising some creativity, then pop along to the Ginstitute where you can master crafting your version of the popular beverage. 

This unique experience will allow you the opportunity to become a master distiller, as well as indulge in a gin-tasting session. Take home your carefully created beverage in a personalised bottle so you can share it with anyone who couldn’t make the day!

Book here: Ginstitute, £120pp

4. Helicopter tour

Take to the skies with a helicopter tour of London that will give you a bird’s eye view of some of the city’s best-loved landmarks. From the Tower of London to Buckingham Palace, you will gain a unique perspective of some iconic sights. 

This is a more unique option for group activities in London that sees you take a scenic 30-minute helicopter experience. It’s the perfect opportunity to snap some once-in-a-lifetime pictures of the city from a little-seen angle!

Book here: Red Letter Days, £175pp

5. Personal shopping experience

London is known for being one of the best shopping destinations in the world, and some big-name stores are great to visit during a trip to the capital, but wouldn’t it be better if you could skip the crowds?

All of the luxury department stores, including Selfridges, Harrods, and Harvey Nichols, offer a Personal Shopping experience. Utilise these fashion experts to pick out the perfect gifts for yourself, from a new capsule wardrobe to butter-soft leather goods to match your favourite outfits. 

We love the Selfridges Personal Shopping experience as your carefully curated shopping picks are shown to you in the most beautiful dressing room suites, and there is even a drawing room, bar, and library where you can wait whilst your shop finds the items of your dreams. 

Book here: Personal Shopping at Selfridges

6. Private football stadium tour

Whether you call it football or soccer, this game is an internationally spoken language and if you and your friends are die-hard sports fans, what better way to celebrate a birthday than with a VIP tour of one of the biggest football clubs in the world? 

Channel your inner Ted Lasso on a fun group activity in London, at Stamford Bridge. Home to Chelsea FC, you can embark on a private stadium tour with no other members of the public allowed, followed by a 2-course lunch at the stadium restaurant. Some of the tour highlights include the player’s tunnel, dressing rooms, and of course, taking a picture pitch side!

Book here: Chelsea Private Stadium Tour, £440 for 4 people

7. Michelin star group dining in London experience

Food is the way to many hearts, and it’s the perfect way to celebrate a birthday with a group of loved ones. There are some great dining experiences to be had in the city, and if it’s luxury you are after, then book into one of the many Michelin-starred offerings across the capital. 

If you want something that little bit extra, you could consider hiring a London restaurant for your group that offers a more intimate celebration. 

Petrus by Gordon Ramsay offers a perfect example of exceptional fine dining in the heart of London’s Belgravia, showcasing the best of modern French cuisine. 

Book here: Private Dining, Petrus at Gordon Ramsay

8. Spa day

For those wanting to sit back and relax, a group spa day in London is just what the doctor ordered. We love AIRE, where stress is put to one side and calm is restored. This candle-lit interior is simply breathtaking, and with its technology-free rule, you will truly be able to switch off- you’ll even forget you are in the middle of a busy city!

Guided by staff, you will be shown a variety of will show you different thermal experiences including steam rooms and plunge pools, that are perfect for feeling renewed for the start of your new year!

Book here: Aire Ancient Baths

9. Private London Eye pod

Go on the ultimate sightseeing tour of London but without all the usual hustle and bustle by hiring out one of the pods on the London Eye. 

The ultimate way to experience panoramic views of the city, you’ll have room for 25 people meaning you can enjoy the trip with all of your friends. Fast-track boarding and a dedicated entrance are two of the other benefits of this unique experience. 

Book here: Private Pod, London Eye

10. Box at west end show

Take a show at one of London’s esteemed theatres to see some of the best shows the West End has to offer. Up your theatre-going game by booking a box where, not only will you have the best seats in the house, but you will also have access to exclusive amenities, such as a private bar as well as receiving a complimentary show programme. 

If you are a fan of musicals then throw it back to a nostalgic classic by seeing the raved-about Back to the Future. If drama is more your cup of tea, then try 2:22 A Ghost Story, an award-winning thriller that has had a host of famous names in the leading roles, with the latest being Cheryl. 

Book here: Back to the Future: The Musical2:22 A Ghost Story

Where’s best to stay for a luxury experience in London?

1. Sanctum Serviced Apartments

If you are looking to continue the luxury vibe, but want more freedom then a hotel can give, try Sanctum’s serviced apartments. Ideal for groups, as you can choose to stay all together in one apartment, you will also benefit from a fully-equipped kitchen that’s perfect for rustling up a quick snack or even a main meal, as well as a cosy lounge area for relaxing, and when the celebrating draws to a close, you can retire to your bedroom. With locations in Maida Vale, Belsize Road, and Regents Park, they are in convenient proximity to central London, and the apartments also benefit from Wi-Fi throughout, contemporary bathrooms, and health club facilities. This is the perfect choice to allow you to savour your time and create memories with your friends!

Looking for a VIP experience in London? Find the perfect place to stay and make your trip unforgettable.

View our apartment locations

2. The Savoy

For a super indulgent stay, book a night at The Savoy where you will experience the best of traditional British design, plush furnishings, and superb service. As a guest, you will have access to amenities, such as renowned restaurants and bars, as well as its fitness and spa facilities. It’s a great way to finish off a VIP birthday.

3. Shangrai-La

Continuing with the luxury hotel theme, the Shangri-La offers a more contemporary 5-star experience with Asian-inspired décor and state-of-the-art amenities. Located in the heart of the city, it is conveniently placed for getting about although it does mean you can’t quite escape the hubbub of a busy city. This is a sophisticated experience that offers breathtaking views of London and will certainly leave you with an unforgettable experience.


If you’re looking for luxury birthday ideas in London, these VIP experiences for groups are sure to make your celebration unforgettable. From rooftop lidos to Michelin-starred dining experiences, there’s something for everyone to enjoy in this vibrant city. So, start planning your birthday celebration today and make it a day to remember!

Sign up to our newsletter

    Need a place to stay?
    where to stay in london

    Where to Stay in London? Top 10 Locations (2024)

    NEWS Where to Stay in London? Top 10 Locations (2024) Table of Contents Deciding on the perfect London spot to call home during your visit can feel like finding a needle in a bustling urban haystack. With each neighbourhood flaunting its unique charm, the choice can be both exciting and daunting. Dive into our guide […]

    Read More
    taylor swiift concert

    Taylor Swift Eras Tour at Wembley – Where to Stay & Guide

    NEWS Taylor Swift Eras Tour at Wembley – Where to Stay & Guide Table of Contents Swifties, unite! Taylor Swift is on her way to Wembley Stadium with her Eras Tour, and we’ve prepared an expert guide to bring you the ultimate concert experience. From the best places to stay to navigating Wembley itself, we’ve […]

    Read More
    west london luxury apartments

    Top 7 West London Luxury Serviced Apartments

    NEWS Best 7 Serviced Apartments West London Table of Contents Our Top Picks Best for Luxury Family Stays Sanctum Maida Vale View More Best for Exclusivity 11 Cadogan Gardens View More Best for Total Opulence Milestone Apartments View More Best 7 Luxury Serviced Apartments in West London Embark on a journey through West London’s most […]

    Read More
    Contact us on WhatsApp